Privacy Policy
Last updated 21 September 2026
Ascend Group (“Ascend”, “we”, “us”) respects your privacy. This policy explains what personal information we collect through ascendpropertygroup.co, why we collect it and how we look after it. We are the data controller for this information under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
What we collect
We only collect the information you choose to give us through the forms on our website:
- Your name, email address and phone number
- Whether you are interested in buying a home or selling a property
- The project you are interested in, if you choose one
- The address of a property you would like to sell, if you tell us
- Your consent for us to contact you
How we use it
We use your details to reply to your enquiry, to arrange a call or a visit, and to send you information about the homes or services you asked about.
We will only contact you if you have entered your details on our website and ticked the box to say we may. We do not send marketing you have not asked for, and we never sell, rent or share your details with anyone for their own marketing.
Our lawful basis
We rely on your consent, which you give when you tick the box on our forms, and on our legitimate interest in responding to enquiries you have started. Where you ask us to take steps towards buying or selling a property, we also process your information to take those steps at your request.
Who can see it
Your information is seen only by the Ascend team and by trusted service providers who host our website, store enquiries and deliver our email. They act only on our instructions and must keep your information secure.
Some of these providers may store information outside the UK. Where they do, we make sure appropriate safeguards are in place, such as UK adequacy regulations or the UK International Data Transfer Agreement.
Maps on our project pages are loaded from an OpenStreetMap-based map service, which receives your IP address in order to display the map.
We may also share information where the law requires us to.
How long we keep it
We keep your details for as long as we need them to deal with your enquiry, and then for up to 24 months after our last contact with you. If you go on to buy or sell a property with us, we keep records for as long as the law requires.
Cookies
We do not use advertising or tracking cookies. Our website uses your browser’s storage only to remember that you have already seen the opening animation. The staff admin area uses one essential cookie to keep our team signed in.
Your rights
Under UK data protection law you have the right to:
- Ask for a copy of the information we hold about you
- Ask us to correct or delete it
- Ask us to restrict or stop using it, or object to how we use it
- Ask us to transfer it to you or to someone else
- Withdraw your consent at any time
To use any of these rights, or to ask us to stop contacting you, email info@ascendpropertygroup.co. We will respond within one month.
If you are unhappy with how we have handled your information, you can complain to the Information Commissioner’s Office at ico.org.uk or on 0303 123 1113. We would appreciate the chance to put things right first.
Keeping it secure
We use appropriate technical and organisational measures to protect your information, including encrypted connections and restricted access to enquiries.
Changes and contact
We may update this policy from time to time and will post the latest version on this page. If you have any questions, email info@ascendpropertygroup.co.